SEE NOW BUY NOW The Next Retail Model:Getting With the Streaming Program Livestream:economic bubbles or the path to rich?

作者：Zhong Mengxia

摘要：It's interesting when something old becomes new again.Take livestream shopping,the latest trend in ecommerce.It involves a host demonstrating products and responding to viewers'question in real-time,usually on a smartphone.One could argue it sounds like QVC or HSN,two shopping channels that were introduced in the'80s.But today's livestream shopping puts a modern,interactive and entertaining spin on it,something that's especially appreciated in the era of COVID-19.

发文机构：不详

关键词：SHOPPINGsomethingSTREAMING

分类号： F42[经济管理—产业经济]